The September 28 - 29, 2020, Marketing Campaigns of $10 Million Insurance Revenue Insurance Agencies " 2 - Day Workshop will be an ONLINE event that is free to insurance agents and their staff.
REGISTER AT
https://attendee.gotowebinar.com/register/8254381644902991371
Here is the workshop agenda: https://bit.ly/10millioninsuranceagencyworkshop
VIDEO
The ONLINE "Fix My Insurance Agency" BEST PRACTICES Process Implementation Workshop.
We welcome all of the solution providers that will be on hand during the ONLINE workshop to help with implementation of processes.
Upcoming Workshop Dates :
(Monday - Tuesday) September 28-29, 2020 (Online)
(Monday - Tuesday) October 26 - 27, 2020 (Location TBD)
(Monday - Tuesday) November 16 -17, 2020 (Location TBD)
Cost:
Free for all insurance agents and their staff
Time: 9:00 AM - 5:00 PM (CENTRAL)
(7:00 PM - 9:00 PM Day 1 - Additional Implementation Support)
MARKETING CAMPAIGNS OF $10 MILLION REVENUE INSURANCE AGENCIES - WORKSHOP AGENDA
Note: All training times are CENTRAL TIME! Please adjust based on your local time zone.
(Example: 9 AM Central = 10 AM Eastern, 8 AM Mountain, 7 AM Pacific)
Day 1 TRAINING STATIONS
STATION ONE:
9:00 AM – 9:50 AM
Introduction, Training Goals Explained, 4 Types of Discipline, Agency Math Formulas
STATION TWO:
10:00 AM – 10:50 AM
Setup and demonstration of core marketing technology tools
STATION TWO:(Cont’d)
11:00 AM – 12:00 PM
Setup and demonstration of core marketing technology tools
LUNCH: 12:00 PM – 1:00 PM
STATION THREE:
1:00 PM – 1:50 PM
Generating a prospect list, Lead Tracking Methods, and Tools
STATION 4:
2:00 PM – 2:50 PM
Lead follow-up method and timelines, Calendar Blocking best practices
STATION 5:
3:00 PM – 3:50 PM
Selecting Staff Marketing KPIs
KPIs or Key Performance Indicators are the foundation of getting the best results from agency staff, tools, and resources
STATION 6:
4:00 PM – 4:50 PM
How to pay, bonus, and commission agency team members to increase marketing
DAY 1 ADDITIONAL ASSISTANCE:
7:00 PM – 9:00 PM
Vendors and Inspire a Nation staff will be available by web meeting to offer additional assistance and support. Each vendor will have a specific web meeting classroom.
DAY 2 TRAINING STATIONS
Note: All training times are CENTRAL TIME! Please adjust based on your local time zone.
(Example: 9 AM Central = 10 AM Eastern, 8 AM Mountain, 7 AM Pacific)
STATION 7:
8:00 AM – 8:50 AM
How to locate, interview, hire, and onboard agency staff members
Hiring, Training, and Accountability are one of the most important leadership-controlled aspects of operating an agency. Our program provides an Employee Handbook, Staff Training Guide, Staff Activities Checklist, and other resources that help with Staffing, Traini ng, and Accountability.
STATION 8:
9:00 AM – 9:50 AM
The Marketing Tasks of the New Customer Onboarding Process:
The way you onboard a customer will establish the foundation of the entire relationship. An excellent new customer process will increase premium, increase policies, increase retention, increase referrals, and make customer service more efficient.
STATION 9:
10:00 AM – 10:50 AM
The Marketing Tasks of the
85% of all incoming calls and emails in an insurance agency are some form of endorsement or policy change request. Admin focused tasks such as the Endorsement Process can be time and sales quicksand in an insurance agency if the agency does not have a defined process and accountability standards that make admin and service work revenue-producing tasks in the agency, not just time and sales quicksand tasks.
STATION 10:
11:00 AM – 11:50 AM
The Marketing Tasks of the
The Claims Process should be more than just a touchpoint, it should be a process that will increase premium, increase policies, increase retention, increase referrals, and make the customer feel informed, safe, and protected.
STATION 11:
1:00 PM – 1:50 PM
The Retention Workflow Process
Retention is the wealth-building foundation of an insurance agency. It is more than re-quoting to find a cheaper price. This session looks at preparing and reviewing customer records for an upcoming renewal, requesting updated information from customers to verify loss runs, worker’s comp info, employee salaries, etc.
STATION 12:
2:00 PM – 2:50 PM
The Marketing Tasks of the
A good policy review process should be a process that not only protects the agency from an E&O complaint, but increases premium, increases policies, increases retention, increases referrals, and adds value to the customer/agency relationship.
STATION 13:
3:00 PM – 3:50 PM
How to buy or sell an insurance agency
This training will overview what an agency needs to do to prepare to acquire another agency, and what an agency leader needs to do to prepare to sell or merge the agency with another agency.
STATION 14:
4:00 PM – 4:50 PM
Final Q & A and Close
After two days of training, demonstrations, and implementation, you will have questions. The final station of the workshop will allow you to ask the questions that not only you but every other Fix My Insurance Agency Online Workshop attendee has on their notepad or in their head.
To register for the workshop
https://attendee.gotowebinar.com/register/8254381644902991371
